1.2.3.4.5 Seguin Moreau
The best
of oak

SEGUIN MOREAU has been bringing together tradition and innovation since 1838 to propose the best possible oak for vinification and aging of your wine.
From empirical study
to scientific research:
the reason for ICÔNE's existence
Within the cooperage industry, SEGUIN MOREAU has always been a leader in the selection of oak-in particular during the 1980s with its studies on grain selection criteria and since 2000 with the choice of Haute Futaie oak.

Oak wood remains a natural material, and the variability is real and notable.
Two trees, identical in appearance and growing side by side in the same forest, may have completely different chemical characteristics and thus produce barrels
Download the ICÔNE brochure (pdf)
Seguin Moreau Icone, LE MEILLEUR DU CHÊNE
Seguin Moreau Icone, LE MEILLEUR DU CHÊNE
1.2.3.4.5 Seguin Moreau
More than
a decade
of research

We have studied this chemical variability, through a specific initiative, for twelve years now.

Our research and development team focused on the correlation between the chemical composition of the oak and its sensory impact on the wine aging in barrel, so as to predict and ensure certain results.
In this way, the notion of "Œnological Potential" of oak wood and the ICÔNE selection process were born.
Download the ICÔNE brochure ICÔNE (pdf)
Seguin Moreau Icone, LE MEILLEUR DU CHÊNE
Seguin Moreau Icone, LE MEILLEUR DU CHÊNE
1.2.3.4.5 Seguin Moreau
The "Œnological Potential"

The "Œnological Potential" is the capacity of the oak wood to generate a specific oak profile for any given style of wine.
It no longer considers the wood's botanical characteristics or the origin but rather its chemical characteristics, what is really new in the cooperage industry.

Our research teams have been able to show that the Œnological Potential is directly related to the concentration of a panel of aromatic and structuring substances present at the heart of the wood.
We have built a mathematical model enabling us to correlate the chemical concentrations of the substances with the organoleptic characteristics produced at the end of the aging process.

The ICÔNE process is built entirely on this mathematical model and is the keystone of our unique expertise.
Download the ICÔNE brochure (pdf)
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1.2.3.4.5 Seguin Moreau
The ICÔNE selection process

What is an ICÔNE barrel? It is a barrel whose constituent wood has been measured for its Œnological Potential.
During processing of the rough staves, SEGUIN MOREAU takes samples of the wood's extractable substances in quantities proportional to the surface area that each stave will occupy in the barrel.
The samples are analyzed in the SEGUIN MOREAU laboratory in order to measure the concentration of the various molecules which figure in the ICÔNE mathematical model.

The results of the analysis, once processed, determine the Œnological Potential.
Download the ICÔNE brochure (pdf)
Seguin Moreau Icone, LE MEILLEUR DU CHÊNE
Seguin Moreau Icone, LE MEILLEUR DU CHÊNE
1.2.3.4.5 Seguin Moreau
A unprecedented project

  • Twelve years of fundamental research

  • Four years of global applied research in wineries with

    •   More than 10,000 analyses of oak wood

        More than 3,000 barrels

        More than 200 comparative tasting sessions carried out by a jury of experts

  • More than 200 comparative tasting sessions carried out by a jury of experts

  • Testing performed at more than 200 wineries world-wide
Download the ICÔNE brochure (pdf)
Seguin Moreau Icone, LE MEILLEUR DU CHÊNE

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